Jul 23, 2019
Today's episode with guest Vanessa Scaringi, PhD, discusses how authentic marketing can grow your practice.
We all need clients, yet the marketing that’s required to get those newbies in the door can bring out the awkward side of you.
In this episode of the Fearless Practitioners podcast, I chat with Vanessa Scaringi, PhD, about how she cultivated her authentic self into her marketing, and the difference that made. She also shares some innovative ideas that her group counseling practice is doing to build up the community and to support other professionals.
“Everything we do can be an opportunity when you lead with being genuine and in alignment with your values.” ~ Vanessa Scaringi
ABOUT VANESSA, PhD
Vanessa is a licensed psychologist in Austin, Texas who works with adolescents, young adults, as well as adult populations. She provides individual, group, and family therapy. She works with her clients to help them achieve a greater sense of awareness so that they may identify patterns and behaviors that interfere with living the life they want. Vanessa also strives to instill a sense of hope, as she believes this is an important part of the process.
Her work centers on developing a safe and collaborative environment where clients feel comfortable discussing difficult aspects of their lives. While creating this type of setting is at the root of much of Vanessa’s clinical work, she also integrates theoretical approaches that help clients become more self-aware. It is through the process of developing awareness and insight that change can occur. She also believes in the importance of utilizing evidence-based behavioral approaches that can facilitate the change process.
[click_to_tweet tweet="What’s your best version of marketing? Each of us has a more authentic way of marketing that is in alignment with our values! Learn more in Ep.35 ~ @AdrienPaczosa #FearlessPractitioners #Podcast" quote="What’s your best version of marketing? Each of us has a more authentic way of marketing that is in alignment with our values! Learn more in Ep.35 ~ @AdrienPaczosa #FearlessPractitioners #Podcast"]
TOPICS DISCUSSED IN THIS EPISODE:
- Reaching out and making connections.
- Everyone had to start out somewhere.
- Authentic marketing and what it means.
- Outside the box marketing - how your stylist can be a referral source.